Staying competitive has become more challenging for retailers with consumers’ growing expectation of a seamless store experience. They no longer went only to brick-and-mortar stores. They want to use their smartphones and mobile devices to check out products on retailers’ online stores first, have the option of buying online or going to the brick-and-mortar store to make their purchase. In store, they expect a consistent brand experience and quality service.
To retain existing customers and win new ones – the majority of them increasingly connected – retailers require technologies that will allow them a seamless and engaging experience across multiple customer touch points within the store – or omni-channel retailing.
HP’s end-to-end retail solutions focus on make omni-channel retailing a reality. HP’s interactive signage and mobility technologies delight consumers with unique, content rich experiences and empower sales associates with critical information at the point of decision. This enables retailers to integrate the advantages of face-to-face with e-commerce to deliver more thoughtful, personalized engagements, leading to an increase in customer satisfaction and enhanced revenues.
Retail Point-of-Sale (POS) Systems
Featured HP Products: HP RP7, Model 7100 with customer-facing 10.4” display , HP RP7 Retail System, Model 7800 and HP ElitePad Mobile POS Solution
The HP RP7, Model 7100, is a fanless point of sale system that delivers reliability and speed of service for demanding settings. Designed specifically for hospitality and F&B retailers in Asia Pacific and Japan, its fanless design resists splashes, smoke and dust, making it ideal for bars and restaurants.
The HP RP7 Retail System, Model 7800, is a modern, space-saving system with all the capabilities of a traditional retail solution and a sleek design that effortlessly fits into retail and hospitality environments. The RP7800 delivers substance beyond style with
Substance beyond style, with performance powered by Quad-core 2nd Generation Intel Core processors with Intel vPro Technology, and a retail-hardened design suitable for use in ambient environments up to 40°C.
The HP ElitePad Mobile POS Solution, which is composed of the HP ElitePad plus the HP Retail Jacket for ElitePad, allows businesses to meet customer needs anywhere in the store with mobile POS and assisted selling capabilities.
Featured HP Product: HP LD4730 47” Micro-Bezel Wall Display
The HP LD4730 is a touch-enabled display that features HP DreamColor and offers durable Corning Gorilla Glass, ideal for high traffic settings. The displays use an HP exclusive video input – simplified Video over Ethernet (VOE).
Featured HP Product: HP LD4220tm 42-inch LCD Interactive Digital Signage
The HP LD4220tm features an LCD multi-touch screen – perfect for high-traffic areas – that allows viewers to interact with a message, easily added with a USB key or the integrated LAN. The HP LD4220tm includes a factory-integrated multi-touch screen with technology that provides accurate touch recognition.