A communications company and network giant ABS-CBN have forged a link that would promote and protect the interest of motorcyclists and cyclists particularly in having rightful lanes on the roads not only in Metro Manila but in the whole country.
In a press briefing held in Quezon City, Republik Brand Communications Inc. and the network’s Lingkod Kapamilya Foundation Inc. noted that the country “can be said as a dangerous place for two-wheel riders” as they quoted a World Health Organization report stating that half of those dying on the world’s roads are vulnerable road users like pedestrians, cyclists, and motorcyclists.
With motorcycle and bicycle accidents being recognized as one of the leading causes of death in the country, the two groups signed a memorandum of agreement to promote and protect the interests of motorcyclists and cyclists.
They vowed to be in the frontline in these particular advocacies to help empower different sectors like motor riders and cyclists “so that their voices are heard by the entire nation.”
In a bid to further emphasize their clamor, Michael de Leon, Republik’s president and chief creative officer, said that they will stage a grand summit dubbed ‘I-Cycle 2016: Ride Pilipinas’ on November 18-20 at the Hall D of the World Trade Center in Pasay City where thousands of motorcyclists and cyclists are expected to participate.
“This will be a gathering of motor riders, bikers, and biking enthusiasts in one venue to say in one loud voice that motor and bicycle have rightful lanes in the roads of not only Metro Manila, but of the entire country,” De Leon said. (Chito A. Chavez)