Canon PIXMA Printers emerged as the No. 1 Total Inkjet Printer Brand for 2012 based on unit sales, according to the International Data Corporation (IDC).
Canon dominated the inkjet printer industry in 2012 with a notable 45% market share, up from 2011’s 36%. Aside from leading in the whole industry composed of Single-Function Printers (SFP) & Multi-Function Printers (MFP), IDC furthermore added that Canon also topped the market share of Single-Function printers with an impressive 52% share. It also finished 2012 strong in the Multi-Function printers category with 39% share, up from the past year’s 30%.
In totality, the market share of PIXMA printers grew further after bagging the number 1 title for inkjet printer brand for 2011. The total Inkjet, SFP, and MFP lines grew by 6%, 10%, and 9%, respectively.
Canon PIXMA printers is able to maintain the Number 1 position by continuing to delight its customers in various ways. Through continued product innovation, Canon PIXMA is able to respond to the various needs of customers. The Canon PIXMA iP2770 Single Function Printer (SRP: Php2,195) known for its quality and versatility has been the top selling Single Function Printer since 2011. Apart from this, other models in the Canon PIXMA line received Awards from HWM (Hardware Zone Magazine) such as the PIXMA iP4970 Photo Printer (SRP: Php6,495) which received the Silver Award and the predecessor of the Ink Efficient E510, PIXMA E500 Ink Efficient All-In-One Printer (SFP: 4,495) which received the Gold Award.
Canon PIXMA printers are known for ease of use, quality and efficiency. They are equipped with the proprietary FINE technology which, in its affordability, enables users to print photos with the highest quality at the fastest possible time.
Further, Canon PIXMA printers come with the patented Chromalife 100+ technology that ensures every photo printed on Canon PIXMA printers with Canon genuine ink and photo paper lasts up to 300 years.
Together with the achievement of being Number 1, Canon PIXMA celebrates the successes of the PIXMA enthusiasts. These are individuals who succeeded in their respective fields and used Canon PIXMA printers as a tool to get them there.
Darius Uy, a managing partner of the OSOM bar in Boracay, uses his Ink Efficient E510 in his business to print posters and important documents. Alex Araneta, an inspirational speaker, maximizes the wi-fi features of his PIXMA printer by printing from his smartphone or tablet while he’s on the go. Carmela Sevilla, a resort owner in Batangas and dive enthusiast, uses her versatile Ink Efficient E610 for printing underwater photos and business forms.
The outstanding print quality & cutting-edge technology of Canon PIXMA printers never fail to impress valued customers. This success is backed up by efficient pre-sales and after-sales support sustained by over 200 accredited service centers nationwide. Attractive & innovative end-user promotions ensure the customers always have something to look forward to. And to further delight customers, Canon PIXMA’s dynamic brand ambassadors, renowned photographers Jo Avila, Jun Miranda & Per-Andre Hoffmann, are always ready to share their knowledge on photography & printing through the nationwide Print Like a Pro seminars.
This June to August, Canon PIXMA offers a Back to School promo: Get a FREE Dunlop watch worth P2,290 with every purchase of select Canon PIXMA printers and genuine inks.
For more information on Canon PIXMA, please visit www.canon.com.ph or like their Facebook page www.facebook.com/canonpixma.ph