The Philippine Basketball Association (PBA) is continuing its strong partnership with Schick, a leading brand of shaving products designed to help promote good grooming and a healthy lifestyle among basketball fans in the country.
The PBA, through its commissioner Chito Salud, and Schick, through its OIC for marketing Claire Guevarra, recently signed the contract signifying their continued partnership.
As part of the deal, Schick will serve as the official razor of the PBA as it presents the “Smooth Moves” instant replays of spectacular plays. Schick will also continue to give away sample products to PBA fans on select games.
“We are extremely excited about our partnership with the PBA because this is a league made up of individuals that pride themselves in staying fit and healthy inside and out,” said Guevarra during Tuesday’s Philippine Sportswriters Association (PSA) Forum at Shakey’s Malate.