JUST A THOUGHT: Drive your business. Let not your business drive you. – Benjamin Franklin
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EXTENDED BY HALF-HOUR: Proof of these two radio programs’ success and effectiveness is a recent announcement from DZMM. They have both been extended by half an hour.
We’re referring to “SOCO Sa DZMM and Radyo Negosyo,” airing one after the other on Saturday nights.
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RADYO NEGOSYO: Carl Balita’s “Radyo Negosyo,” on air for 18 years, continues to inspire aspiring entrepreneurs.
Meanwhile, “SOCO sa DZMM” has been helping solve cases and bring justice to victims of crime for over a decade. SOCO is hosted by David Oro and Gus Abelgas.
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500 PESO CHALLENGE: A known brand for his chain of 110 review centers, Carl has been sharing his expertise in business to audiences.
Balita speaks of his kind of public service:
“I want to teach people how to fish, to help him earn on his own and help his family.”
A highlight of “Radyo Negosyo” is its “P500 Challenge,” where a person starts a business with only 500 pesos as capital.
His advice to people starting a business?
“Your product or service should be innovative because a business should provide a solution.’’
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CRIME BUSTER: While Carl aims for the financial success of Filipinos, veteran police reporters and anchors David and Gus are focused in keeping Filipinos safe from crime and bringing to justice those who bring harm to others.
“By watching, listening to ‘SOCO,’ you can get ideas on how to prevent becoming a victim of crime and be reminded of things we tend to overlook or forget,” said David.
The program’s WANTED segment has helped solve crimes simply by flashing onscreen pictures of wanted criminals.
“SOCO sa DZMM” airs from 6 p.m. to 7:30 p.m., followed by “Radyo Negosyo” from 7:30 p.m. to 9 p.m. every Saturday on DZMM Radyo Patrol 630 and DZMM TeleRadyo.