Home improvement retailer, Mr. D.I.Y. affirmed its commitment to do more in spreading goodwill this year partnering with ABS-CBN Lingkod Kapamilya Foundation and Alagang Kapatid Foundation under its corporate social responsibility (CSR) program, the Mr.D.I.Y. A-OK (Acts of Kindness) campaign.
The company made this known, Tuesday, Feb. 21.
A-OK has its roots in the Good Bag Campaign, where proceeds from the purchase of Mr.D.I.Y. eco-bags nationwide are eventually donated to NGO partners.
The success of the Good Bag Campaign inspired the company to level up its CSR program into the A-OK campaign, which focuses on four key pillars: Family Welfare, Preservation and Protection of the Environment, Youth and Education, and Disaster Preparedness.
Mr.D.I.Y. ‘s Chief Executive Officer Roselle Marisol Andaya maintained, “We go the extra mile to ensure that our CSR approach is holistic focusing on the communities we serve. Under the A-OK program, we will strive to create more meaningful initiatives and partnerships with both the public and the private sectors.”
“We look forward to working with our incredible partners to bring our visions to life. We’re confident that these renewed engagements will enable us to better listen to and focus on our communities—to take care of them through effective programs,” Andaya added.
Note Mr. D.I.Y. also renewed its engagement with World Vision, SOS Children’s Villages, and GOM Football Center for Excellence as part of A-OK.
Mr.D.I.Y. established its presence here in 2018, via its first store in Balagtas, Bulacan.
That same year, they opened five other stores: One in Ayala, two in Waltermart malls, Sta Lucia and Fishermall Quezon City.
“Our market has received us well, owing to our variety of more than 18,000 products under 10 different categories. We celebrated our 100th store milestone last 2020,” Andaya proudly enthused.
“And just last November of 2022, we celebrated our 300th store milestone at SM City Sucat. We are now 339 stores strong–with our latest opening today in Culiat Town Center in Quezon City. From 6 stores in 2018 to 339 today,” she added.
To learn more, visit www.mrdiy.com/ph.
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