THE whole country can watch and cheer for Bb. Pilipinas-Universe Maria Maxine Medina on ABS-CBN as she tries to defend the Miss Universe crown and be the 4th Miss Universe from the Philippines in the pageant slated on Jan. 30, 2017.
ABS-CBN formally inked the deal with Solar Entertainment last Thursday (December 22) to become an official network partner of the 65th annual Miss Universe pageant. The country’s leading media and entertainment company will air the highly-anticipated pageant live via satellite from the SM Mall of Asia Arena from 8 to 11 a.m. with a replay on Feb. 5 on Sunday’s Best.
Present in the contract signing were ABS-CBN chief operating officer of broadcast Cory Vidanes, Solar Entertainment president and CEO Wilson Tieng, ABS-CBN head of integrated acquisitions and international sales and distribution Evelyn Raymundo, Solar Entertainment vice-president for networks operations, marketing & branding Tessa Alviz, and ABS-CBN finance head of broadcast and integrated news and current affairs Catherine Lopez.
“I’m very happy because it’s been weeks of hard work to get everybody together, and now finally we have ABS-CBN on board,” said Tieng.
“We’re very happy to be part of this with Solar and the other networks to bring to our Kapamilyas the Miss Universe on Jan. 30. So abangan po ninyo,” said Vidanes.
The coming Miss Universe marks the return of the prestigious beauty pageant in the Philippines since it was held in the Manila in 1994, which was aired on ABS-CBN.
ABS-CBN has been the home of the Miss Universe on Philippine television since 2010, the year Philippines’ bet Venus Raj paved the way for the country’s re-entry to the top five. The network was also there to show the whole country how the other Miss Universe-Philippines like Shamcey Supsup-Lee, Janine Tugonon, Ariella Arida, Mary Jean Lastimosa, and reigning Miss Universe 2015 Pia Alonzo Wurtzbach used their beauty, wisdom, and poise in competing for the coveted crown through its via satellite broadcast of the pageant from the United States (2010, 2012, 2014, 2015), Brazil (2011), and Russia (2013).
Aside from ABS-CBN’s free-to-air TV channel, the “Miss Universe” pageant can also be seen on digital television via ABS-CBN TVplus.